a little about me



Hello, my name is Amy.  I am a new mama, experienced dog mama, designer, lover of mimosas and new adventures.

I have been designing professionally for 15 years.  After having my first child, I attempted to master the chaos that came with being a mom and channel it into something creative.  I wanted to do something that was rewarding and also allow me the work / life balance I desired.

Inspired by the ways people use social media to communicate and share, I created digital announcements that were personal, modern, and accessible.  I started my Etsy shop in 2017 not expecting to have such a warm response to my product.  Since then I have shared in so much joy,  I never imagined how incredibly rewarding it would be. I am so grateful that my customers allow me to be a part of this special time in their lives.

Much Love,


let’s work together



I decided to build my own site to bring more transparency to the product, and have a more personal experience for the shopper. I value my customers input so much, so please contact me if you have any ideas on how I can improve your experience. To see where we have been, check us out on Etsy


about what we do



We design modern, lovely digital pregnancy announcements that feature your personal details. Digital announcements provide not only an environmentally friendly option for sharing your news, but also one that is convenient and creative.

To learn more about what we do, visit our Info page.